Free Facebook Cover Photo Maker

They claim you can't evaluate a (Face) publication by its cover (picture).

While that view may apply for literature, it likely won't for your Facebook organisation page. That's right; potential clients are evaluating your brand name based upon the picture you contend the top of your account.

Why would not they? Your cover image sits right at the top of the page, is dramatically larger than your account, as well as, did we point out, it goes to the top of your web page?

You get it.

Your Facebook cover image, commonly referred to as your banner photo, is one of the most eye-catching attribute on your organization's Facebook web page. Actually, it covers nearly a quarter of the display! When executed well, it can represent your brand name, reel in your customer, and also compel them to discover your site extra. For those factors, it's vital that you create as well as upload your cover picture with these best techniques in mind.

Free Facebook Cover Photo Maker

Make A Facebook Cover

On a desktop, the Facebook cover photo presents at 820 pixels wide by 312 pixels high

On mobile, the Facebook cover photo presents at 640 pixels large by 312 pixels high

The image size that functions bests for both of these shapes is 820 pixels vast by 462 pixels high

The minimum size to upload is 400 pixels high by 150 pixels broad

Facebook cover photo size:

Make A Facebook Cover

Recognizing Facebook cover picture size.

What exists to comprehend, you ask?

Your Facebook cover image dimension is greater than just the length and width of your picture. It's the specifying factor in whether your audiences will continue to involve with your Facebook page or head somewhere else.

This is because, depending upon what platform your audience sights your Facebook account, they'll see the picture in different ways.

When viewed from a computer, your Facebook cover image displays at 820 pixels large by 312 pixels high. When viewed from a mobile phone, it will certainly present at 630 pixels wide by 312 pixels tall.

Let me stress that these are 2 different forms. When seen on a desktop computer, the photo appears much broader-- think the form of a signboard you would certainly see while driving on the freeway. On the other hand, the mobile display screen of your photo will not cut a lot off the top as well as bottom of the picture.

When choosing a photo, be sure you select an image that will be well-represented on both desktop computer and mobile. The picture size that functions well for both shapes is 820 pixels wide by 462 pixels high.

If you do not have an image that fits the exact size criteria, don't worry! We have a hack for you. Facebook includes a "rearrange" device that will certainly let you submit an image taller than the suggested 462 pixels and move it up or down, depending on what you would certainly like included. This can be a helpful tip if you have a picture you're set on that doesn't fit the size limitations.

Furthermore, it interests keep in mind that Facebook currently allows its cover photos to tackle a whole immersive experience - Facebook 360 photos, which are a kind of breathtaking picture alternative. Nevertheless, just personal accounts - not business pages - can benefit from this.

Facebook cover picture size on Desktop:

Make A Facebook Cover

Facebook cover image dimension on mobile:

If you choose to include a cover picture with message on it, this dimension difference is especially essential to consider. You'll require to position your text on the image to ensure that it does not obtain cut off when you switch gadgets.

Make A Facebook Cover

Now that you have an understanding of the fundamentals, we can dive into what truly matters-- how to make sure your cover photo aids establish your brand name in addition to your competitors.

Finest techniques for Facebook cover photos.

While recognizing the appropriate size for your Facebook cover image is essential, it's not the end-all-be-all. What really matters is the web content. Does it draw the target market in? Does it motivate a specific action?

The web content is crucial. That's why we have actually assembled these 9 ideal techniques to bear in mind when you're selecting your Facebook cover photo.

1. Test out a Facebook cover video clip.

In a current advancement, Facebook used companies the ability to submit a cover video instead of a cover photo. This is not just an amazing possibility, however an especially excellent alternative for brand names and marketing professionals that may be more video-inclined.

You can upload a video that fits Facebook's size criteria by saving the video clip file at 820 pixels broad by 312 pixels high to your desktop computer. Then, you can submit it in the same way you would include a brand-new cover picture to your web page.

Nevertheless, you do not wish to go crazy. Whether you pick a video or a picture, remember the most effective techniques below. If you do pick a video clip, you'll want to pick one that is reasonably simple. Consider an option that shares much more regarding your company and assists you inform a longer story, like a society video clip including your workers or a film that explains your offering. Facebook will sustain cover video clips that are in between 20-to-90 secs long.

While you might be inclined to consume that entire time, remember this: the longer an audience is seeing your video, the less time they're scrolling through the other articles as well as web content that loads your page. Keep in mind that our attention spans are short lived. If your cover video clip is more than one minute long, somebody might not finish seeing it before they move on to another task.

2. Represent your service.

Remember when we claimed you couldn't evaluate a (Face) publication by its cover (photo)? That's not specifically real when it comes to social networks. I would certainly want to wager that your cover picture is the first thing getting your target market's attention when they reach your page.

For that reason, you need to be sure that the image you pick personifies your brand name. Think about it by doing this-- if someone arrive at your Facebook page as well as doesn't right away understand what organization it stands for, you're doing it wrong.

Think about making use of a group picture, your most recent ad, or even a video that takes a much deeper study your company's unique society, a current item launch, an honor you've won, and extra!

If you're a smaller business with no of the above, you may consider making use of a complimentary stock photo that associates with your company model. If you do go this direction, think about locating a supply photo that doesn't included restrictions on whether you can apply any edits. After that, include your firm name, logo, or motto. The important things about totally free supply images is that they're, well, cost-free, and that indicates anyone can use them. Enhance the possibilities that your web page customers do not see a repeat by personalizing the picture to fit your business.

For assistance finding a stock picture that will represent your brand name, check out our checklist of resources right here.

3. Attempt to remain visual.

Okay-- this is a big one. It is a cover image, remember?

Facebook utilized to have a regulation that claimed only 20 percent of your cover image could be composed of message. This was to keep users from obtaining excessively marketing on their photos and also make sure that Facebook preserved its vital functionality as a social network.

While Facebook has actually since removed that guideline, we need to inform you to walk cautiously. Utilizing some text on your cover picture can be a significant enhancement, however you still do not want it message heavy. In almost every scenario, visuals are both much more helpful and also interesting.

If you do opt to make use of some message on your image, don't hit publish prior to you check the sneak peek on both a smart phone and a desktop. Because the cover image presents differently on desktop and also mobile, it's necessary to make sure that your customers can still review the text clearly, no matter the technique they make use of to visit your web page.

4. Comply with Facebook's cover image guidelines.

This practically do without claiming, yet we can't create a guide to Facebook cover images without it.

When publishing a picture, make sure that it abides by Facebook's cover picture guidelines. Bear in mind that your cover picture or video is public. That's right-- it can be seen by anybody, even if they come across your business page by accident! The last thing you want to do is have your page get reported due to the fact that you didn't keep Facebook's guidelines in mind.

Your Facebook cover photo can not be misleading, deceptive, or infringe on a copyright. If you produce your very own image, you should remain in the clear for that last one. However, if you are opting to use a stock photo, researched the copyrights prior to you go live.

While you need to check out every one of Facebook's guidelines before starting your Facebook marketing technique, most definitely have a look at the cover photo-specific guidelines right here.

5. Consider mobile users.

Did you understand that more than 70 percent of Facebook's customer base accesses the social media network from their smart phones?

That's right! We can no more ignore mobile individuals. If you do, you're missing out on an essential opportunity. Keep in mind that on mobile, a much larger section of your cover image is blocked out. This is due to the fact that both your account photo as well as your web page name are on top of the cover picture, in contrast to showing up next to it like on a desktop.

When choosing a picture, be sure that it appears effectively on both mobile and also desktop versions of your profile. Your mobile users will thank you.

6. Facebook cover image size issues.

If you desire your cover photo to deliver intended outcomes, it needs to be in line with the size guidelines we mentioned earlier. As a pointer, that's 820 pixels broad by 312 pixels high on a desktop computer, and also 640 pixels large by 312 pixels tall on mobile.

This may look like a minuscule information, but creating and producing an one-of-a-kind photo, just to have it warp or stretch when posted since it's not the right size, is an enormous wild-goose chase and also resources. When you do not optimize your Facebook cover image for the unique size guidelines as well as upload it anyway, it will possibly adversely affect just how it looks. If the picture you choose to utilize is also small, it will stretch to fit, making it blurred. On the other hand, if it's also huge, it will chop it to fit. This might function, but it additionally may imply your customers are missing out on a valuable item of the picture (actually).

When you're creating an one-of-a-kind cover image, you need to keep the dimensions in the rear of your mind from start-to-finish. This way, you'll wind up with a Facebook-specific photo that draws your audience in normally.

7. Guarantee your cover image matches your brand name guidelines.

I 'd be willing to wager your brand name has a particular collection of colors, typefaces, images, and also general attributes that are one-of-a-kind to its style standards. The majority of brand names do! These standards guarantee that the content generated is consistent across the board, despite which department or expert it may originate from.

Your social networks accounts are an expansion of your brand. While the accounts might not be a part of your company's web site, it's still essential that the content they include abides by your brand's guidelines. That means your cover image need to include the exact same font style and color pattern as the remainder of your company's collateral.

Not just does this link your Facebook web page back to your organization, yet it also increases brand name recognition and also pulls in your present and also dedicated consumers.

8. Right-align the objects in your cover image.

This seems nit-picky, however I promise, it's well worth it!

By right aligning the focal point of your cover picture, whether it's a person, text, your item, or extra, you're making your Facebook account a lot more balanced. Because the account image is on the left, a right-aligned cover picture is easier to consume for visitors.

Additionally, by right-aligning your cover image, you can draw extra focus to the call-to-action (CTA) button that rests lower-right to the cover picture. When the visitor's eye is normally reeled in that direction, they might be most likely to connect with the CTA and complete a specific activity.

9. Modification your cover picture based upon different promotions.

Your cover photo is most likely the first thing site visitors see when they arrive at your brand name's Facebook page. That means it offers an outstanding possibility to show off your various brand name projects or advertising and marketing campaigns.

If there's a substantial sale showing up or you're releasing a new variation of your most popular item, take into consideration making a distinct image to set as your cover photo. You can likewise change your cover photo to stand for different times of the year (back to institution, summertime, etc.) or fit in with numerous vacations.

Not only will this make your cover picture much more relevant to visitors, however it will guarantee your cover picture stays fresh, as it will alter commonly. Consider testing our different cover images and also see if they lead to a boost in fans or involvement. You can additionally make use of the button that sits below your cover image to examine out numerous CTAs and evaluate the results.

Facebook cover image errors to stay clear of.

Naturally, we can't inform you Facebook cover image ideal practices if we don't consist of some suggestions on what not to do. In this section, we'll highlight some common mistakes marketers make when picking and releasing their Facebook cover photos. Fortunate for you, these are easily avoidable!

Too much text.

Just because Facebook eliminated the constraint on just how much text you can include on your photo doesn't imply you ought to go nuts. When you have an amazing new promotion you're flaunting in your cover image, it's all-natural to want to consist of each and every single detail. Try to refrain from doing so. Too much message can be sidetracking. Your cover picture is just that-- a picture. Conserve the compelling text for where it matters: your Facebook updates and statuses.

Not branding your photo.

Your cover image occupies almost a quarter of the area on your Facebook account. That means when individuals involve your business's web page, they need to instantly have the ability to recognize your brand based upon your banner image alone.

Subtle branding will certainly make a large difference. Even if your picture does not explicitly say your brand name's name, utilizing recognizable colors or patterns can be a small attribute that goes a long way with brand fondness.

Not utilizing your logo design carefully.

Branding can make a big difference. That stated, using your logo design for both your profile image and your cover image is going way overboard. As well as, due to the fact that your account photo need to constantly be your logo, you'll have to discover various other choices when it concerns your banner picture.

If you wish to have a small logo in the corner of your cover picture, go all out. Your logo simply shouldn't be the only part of your cover picture.

Now that you have a mutual understanding of what to do and also what not to do allow's have a look at some organizations that stand out when it concerns selecting a captivating Facebook cover photo.

Information Personal privacy.

Keep in mind that if you ever feel as though you or your firm's info is being compromised, the best course of action is to transform your Facebook password.

For help on determining exactly how to do so, head to our write-up on just how to change your Facebook password in a couple of easy actions.

Facebook cover photo instances.

When it pertains to Facebook cover images, there are some social media advertising professionals that really simply get it. The following brand names feature stellar Facebook cover photos that attract you in and also make you wish to learn more.


As our very first instance, we'll take a look at LinkedIn, a social networking platform for experts. There are a couple of attract attention aspects of its cover image. The very first of which is that the photo subtly utilizes its logo design in such a way that moves with the rest of the image. Additionally, the message, "in it to do what I love," interest the customers' emotions.

However, my preferred part of this image is LinkedIn's smart positioning of the major topic: the man in the hat. When you look at him, your eyes naturally follow his legs downward-- ideal to the button that urges viewers to make use of the LinkedIn application. If that isn't a well-done call-to-action, then I don't recognize what is.


The movie streaming service opted to make use of a cover video as its Facebook banner. The flick is an intro for the most current season of its original show, "Orange is the New Black," which simply lately premiered. It's noticeable that the video clip was made specifically for Netflix's Facebook cover image, as it includes the personalities of the show remaining on a bus (that takes place to be the perfect dimension). Not only is this an outstanding example of a cover video, however it demonstrates how you can change your banner to include a timely campaign or advertising and marketing effort. I have actually included a screen capture below, yet to see it live, look into Netflix's main Facebook page right here.

Make A Facebook Cover


Target is the ideal example of a brand incorporating its widely known colors and also patterns to produce an one-of-a-kind, as well as absolutely recognizable, cover picture. If I showed you this picture and really did not inform you what brand name it came from, would you still have the ability to guess appropriately? I wager you would certainly. That is exactly what we want.

Make A Facebook Cover

Your Facebook cover image is an extension of your brand name.

Now that you have an understanding of your Facebook cover image dimension and also best methods, it's time to take what you have actually learned and also placed it into action! Keep in mind that your Facebook cover image is an extension of your brand. It ought to be eye-catching, colorful, as well as represent your organization.